Main platform

Get to know the latest global trends from the most recognized national and international beauty professionals! Attend our shows at the EBIO 2024 Main Platform, an unforgettable experience you won’t want to miss!

SUNDAY 9 JUNE 2024

NAILS

11:00 hrs

XPRESS GEL, APPLYING NAILS HAS NEVER BEEN SO EASY

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Adrián Bernal

International Master Technician with more than 15 years of experience in application and 12 years as a professional instructor training students throughout Mexico and countries such as: Chile, Puerto Rico, Costa Rica, and the United States.

HAIRCUT

12:00 hrs

Future makers

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Brenda Lee

Hairdresser, barber, and educator, with over 8 years’ experience in the beauty industry specializing in classic haircutting, coloring, and barbering. Trained in: Men's cutting and content creator (Luchmun Studios), Kevin Luchmun, precision cutting JB Mazella, men’s, and women's hairdressing (Director of VBD Education) Vishal Baharani, creative men's hairdressing (Director of MENSPIRE) Josh Lamonaça, men's hairdressing (Director of HAIRINMOTION) Charlie Gray, classic and modern barbering Makum Barbers. Nomad Education, L'Oreal Professionnel LATAM, Dyson Hair, X-Edge, Shonhar.
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Guillermo Lerma

International hairdresser, stylist and educator, years of experience in the beauty industry. Specialized in haircutting, male and female hairdressing, precision cutting with clipper, razor and scissors, trends, service protocols, former director of education at Black Academy, current Director of the Nomad education project. Trained in: Precision Cutting by Joseph Santiago, Sasson Academy (Miami), Precision Cutting, by Alex Pineda, Sasson Academy (Shanghai), Precision Cutting by Ben Brown (Bbeducation London), Cutting and Creativity by Maria Eufaeva and Kirill Sarychev Hair Eckers - Russia), Precision Cutting by Richard Ashford (Saco Academy - London), Precision Cutting by Adrian Pop, Jason P Hunt and Septimiu Alexandru (Pop Academy - Romania), Precision Cutting by Don Haidl (Hybrid Education - USA), Precision Cutting by Arturo Prat Pujol (Spain) & Sergey Zaranko (Russia), Cutting and Barbering by Shane Nesbitt (Shane's Barbershop -USA), Precision Cutting by Eddy Burgos (Saco Academy - Canada), Cutting by Manuel Torres (AT - Mexico).
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Michel Rivera

Member of the artistic team of WAHL Mexico, with a career of more than 8 years. He works as a barber, hairdresser, and educator. Lover of alternative styles. He studied with different international hairdressers and was hired by WAHL Mexico in July 2021.

NAILS

13:00 hrs

PSICODELI-ART: "A journey into colour through your senses"

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Gabriel Rodríguez

Passionate Mexican native from Mexico City, specializing in the creation of nails, structures, and designs. He has a special connection with color and is a fervent admirer of the Organic® Nails product line. With 8 years of experience as an applicator, he has risen to the title of Promaster within the educational structure of Organic® Nails.
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Raúl Razo

Inspired Mexican native from Irapuato, who has specialized in the areas of elementary and middle school education. He is recognized for his precision in success classroom structures and his mastery in the programming of educational systems for initial levels. Currently, he teaches thematic courses at basic and intermediate levels and acts as a consultant for the brand at national level, highlighting his presence at exhibitions in Latin America.
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Héctor Camar

Mexican creative artist from Tecomán, Colima. He stands out for his colorful and urban style, with a deep passion for caricatures and fantasy. He has specialized in the third dimension, freehand design, and structures. She has participated in outstanding national and international platforms, among which stand out Nuestra Belleza México, Ambassador of Mariachi, the Pan-American Games, Nail PRO Las Vegas, various industry magazines and exhibitions throughout Latin America.

HAIRCUT & HAIRSTYLE

14:00 hrs

MACRO TRENDS 2024 - Global Cutting & Styling Trends

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Ivan Rodríguez

Winner Kokoro Awards Mexico 2023 - Avant Garde Category Winner ABS Global Beauty Awards USA 2021 - Colour & Cut Category Winner C&C Magazine Global Awards Spain 2022 - International Stylist of the Year Category Member Intercoiffure Mondial Mexico.

COLOR

15:00 hrs

UNSTOPPABLE COLLECTION

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Manuel Torres

From Guadalajara Jalisco, with 27 years of styling experience, he has conquered the national and international scene with his unparalleled achievements. As champion of the Color Trophy and the "Despéinate sin Límite" contest in Mexico, as well as sub-champion of the Totalook at the Carrousel Du Louvre in Paris, he is a Mexican pride in the world of styling. Named Stylist of the Year 2015 by the Mexican Association of Physical Beautification.
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Paula Aquino

Meet the passionate Artistic Director behind the Mōtika! With 20 years of experience in the beauty world, she is a true treasure trove of knowledge. Her love for beauty flows in every fiber of her being, raised in a home of beauty, she has been molded by the best educators in the world.
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Vero Sainz

With more than 25 years of experience and certifications in Mexico, Spain, and Los Angeles, she is an iconic figure in the world of beauty. He has created the most important hair trends of the last decades in the city, collaborating with artists such as Siddhartha, Belanova, Yuya. Her salon has become an important reference in the world of beauty and fashion in Mexico.

ANNA PACITTO'S COLLECTION

16:00 hrs

AUDACE

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Anna Pacitto

Co-owner and artistic director of Pure Salon and Pure Academy in Montreal, she has also represented Davines for the past nine years and has won many awards, including NAHA's Master North American Hairstylist of the Year. She is known worldwide for her editorial work and, as artistic director of the ICA, she creates a collection and two presentations each year at the ICA's Spring Gathering and Autumn Atelier.

COLOUR & CUT

17:00 hrs

MICTLANTECUHTLI

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Javier Romero

Creative Director of Black Academy awarded 4 times as Stylist of the year, he has represented Mexico in countries such as Spain, USA, Colombia, Brazil and LATAM in general. He currently travels to different countries to educate under the philosophy of his Academy "DIFFERENT EDUCATION FOR DIFFERENT HAIRDRESSERS".

STYLISM

18:00 hrs

STUDIO 54

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Ángel Reza

Creative, passionate about artistic and innovative concepts, he has created collections in high conceptual and commercial hairstyle, national and international for major brands and designers, such as, Lamborguini, Benito Santos, Alberto Rodríguez, Alfredo Martínez, Beauty Sally, Expo Joya, Expo Belleza Fest and was selected to participate in the fashion week, Fashion Week Paris. Winner of the KOKORO AWARDS for education in 2022. Recently he took the creative and artistic direction of PRO-SALON group with brands such as AVYNA, ANQOS, CUDIBA, among others.

MONDAY 10 JUNE 2024

COLOR

11:00 hrs

COLOR ME BY GD3

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Israel Luceño

Hairdresser, who has had the opportunity to work in different areas of the field, acquiring extensive experience, likes to work in a team to maximize the goals and objectives, short, medium, and long term. In the last 8 years, he has worked hand in hand with my father, in different projects under the signature of his family business "CHL".
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NAILS

12:00 hrs

MOHITAPER & MODERN CLASSICAL HAIRDRESSING

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Adrián Zuno

Stylist and professional hairdresser with 11 years of experience, creative and with a taste for new projects. His work experience includes being an ambassador for LATINOIL and LATINLISS. Qualified educator at GAURRIE ESTILISTAS. Academic Coordinator at GAURRIE ESTILISTAS. Owner and Professional Stylist at ZUNO BARBER. Finished career as a Professional Stylist and specialty career as a Professional Barber.

MAKE UP

13:00 hrs

TIMELESS GLAM

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Andy Alexis

Make-up artist, originally from Coatzacoalcos, Veracruz. Professional make-up artist of 28 years and with more than 10 years of experience in celebrity and bridal make-up. He has worked with celebrities such as Paris Hilton, Drake Bell, Belinda, Vanessa Claudio, Bárbara del Regil, Fey, Carla Morrison, Michelle Salas, Aracely Arámbula and Marisol González. He has collaborated with brands such as: MAC, Bobbi Brown, Laura Mercier, Caudalie and Danessa Myricks; this experience allowed him to participate in Fashion Week Mexico and Elite Look Mexico. Andy's editorial work has appeared in Cosmopolitan, Glamour, Caras, Estilo DF and Schoon Maga.

MAKE UP

14:00 hrs

LUXURY MAKE-UP

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Vico Guadarrama

MAKE UP

15:00 hrs

FULL GLAM

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Javier de la Rosa

Mexican make-up artist and characterizer with more than 32 years of experience, favorite of many celebrities and the creative mind of make-up in countless television, film, editorial, advertising, theatrical, record and fashion productions. He has been Artistic and Creative Director of Mercedes Benz Fashion Week Mexico and Design Director at Imagen de TV Azteca.

BARBERS

16:00 hrs

BARBERS

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Isaza Barber

Barber artist, with the ability to make any face with his machine and razor. Expert in realism. He has won several barbering championships in Colombia. Selected as a judge in international barber battles. Ambassador of the brand Redone Wax USA. With a trajectory of touring Latin America and Spain teaching his knowledge of realism.
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Mr. Authentic

The official barber of the United States national football team. He is recognized in the barbering world as one of the most prepared with techniques and growth strategies. He has a track record and experience of visiting several countries to support the barbering community. Endorsed by several professional barbering brands. In addition, he helps with volunteer service in Africa annually to families and especially to children and young people.
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Morro Póveda

One of the most renowned barbers in Colombia for organizing international level events. Expert in scissor cutting techniques and creative cuts. Director of the Morro Poveda barber training academy in Bogotá. Recognized for representing Colombia as the best barbering educator. Ambassador for Rolda Colombia and Babyliss Colombia.

BUSINESS

17:00 hrs

BUSINESS WITH LOVE

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Mich Ceballos

Hair and Makeup Specialist for Change My Look which airs on E! Entertainment. She has overseen the general coordination of hairdressing for events such as: Mercedez Benz Fashion Week, Liverpool Fashion Week, International Designers Mexico. She is Director of Black Academy and Ambassador of Loreal Professionel. She was responsable for Trend Vision (2006- 2011). She has worked with celebrities such as: Ana De La Reguera, Alicia Machado, Dulce Maria, Ana Claudia Talancon, Ana Torroja, Eiza Gonzalez, Belanova, Lupita Jones, Isabella Camil, Ximena Zariñana and more. She has also collaborated with international designers such as: Carolina Herrera, Oscar De La Renta, Agatha Ruiz de la Prada, Purificación García among others.

BEAUTY-FOCUSED BUSINESS TRAINING

18:00 hrs

CEO BEAUTY EXPERTS: SOLVING THE INDUSTRY'S BIGGEST CHALLENGES

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CEO BEAUTY EXPERTS: SOLVING THE INDUSTRY'S BIGGEST CHALLENGES

*Program subject to change